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Follow Up Boss vs Wise Agent
CRMPrices checked 2026-11-11 on vendor pricing pages. Rankings are never for sale.
Follow Up BossReal estate CRM with lead routing, automations and calling.Verified on vendor pricing page
Wise AgentAll-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages.Verified on vendor pricing pageFollow Up Boss and Wise Agent are both CRM tools for real estate agents. Follow Up Boss: Real estate CRM with lead routing, automations and calling. Wise Agent: All-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages. Below: what each costs today, how they differ, and which fits solo agents, teams and brokerages.
Quick verdict
| Follow Up Boss | Wise Agent | |
|---|---|---|
| Solo Agents | Grow is $69/user/month ($58 billed yearly); calling is a paid add-on. | $49/month (or $499/year) covers the full CRM. |
| Real Estate Teams | Pro is $499/month for 10 users; extra users $49/month. | Up to 5 seats included; extra batches of 5 for $20/month. |
| Brokerages | Platform is $1,000/month for 30 users; extra users $20/month. | Enterprise CRM option; extra logins $20/month. |
On price: Wise Agent has the lower published starting price ($49/month · 14-day free trial) versus Follow Up Boss ($69/user/month · Free trial). Check plan limits and add-ons before deciding on price alone.
Key differences
| Follow Up Boss | Wise Agent | |
|---|---|---|
| Category | CRM | CRM |
| What it is | Real estate CRM with lead routing, automations and calling. | All-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages. |
| Starting price | $69/user/month · Free trial | $49/month · 14-day free trial |
| Pricing model | Per-user / per-seat subscription | Monthly subscription |
| Pricing status | Verified on vendor pricing page | Verified on vendor pricing page |
| Free plan / trial | None listed in the pricing we track | CRM: $49/month (or $499/year; 14-day free trial) |
| Plans tracked | 3 | 2 |
| Verified integrations | Zapier | None verified yet |
| Last checked | 2026-11-11 | 2026-11-11 |
Pricing breakdown
Follow Up Boss pricing
Follow Up Boss publishes 3 price points we track, starting at $69/user/month · Free trial.
Follow Up Boss plans & notes
| Plan | Price | Notes |
|---|---|---|
| Grow | $69/user/month | $58/user/month billed yearly; calling is a paid add-on ($33/user on yearly billing) |
| Pro | $499/month | Includes 10 users; extra users $49/month; $416/month billed yearly |
| Platform | $1,000/month | Includes 30 users; extra users $20/month; $833/month billed yearly |
Source: Follow Up Boss pricing page · checked 2026-11-11
Wise Agent pricing
Wise Agent publishes 2 price points we track, starting at $49/month · 14-day free trial.
Wise Agent plans & notes
| Plan | Price | Notes |
|---|---|---|
| CRM | $49/month | or $499/year; 14-day free trial |
| CRM + WiseSocial | $69/month | or $699/year |
Source: Wise Agent pricing page · checked 2026-11-11
Who each one is for
Fit by business type
Follow Up Boss: who it fits
What you get: Real estate CRM with lead routing, automations and calling. Solo agents: Grow is $69/user/month ($58 billed yearly); calling is a paid add-on. Teams: Pro is $499/month for 10 users; extra users $49/month. Brokerages: Platform is $1,000/month for 30 users; extra users $20/month.
Wise Agent: who it fits
What you get: All-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages. Solo agents: $49/month (or $499/year) covers the full CRM. Teams: Up to 5 seats included; extra batches of 5 for $20/month. Brokerages: Enterprise CRM option; extra logins $20/month.
What to check before buying a CRM tool
What to look for
A real estate CRM stores your contacts and leads, routes new leads to the right agent, and automates follow-up by text, email and calls. Some are CRM-only and connect to any website or lead source; others bundle an IDX website and lead generation.
- Total cost: per-user fees, calling/dialer add-ons, setup fees and commitment terms.
- TCPA consent and opt-out handling for automated texts and calls.
- Whether you need an IDX website and lead generation bundled, or just the CRM.
- Integrations with your lead sources and website.
Our verdict
Verdict by business type
Follow Up Boss vs Wise Agent comes down to fit rather than a single winner. Follow Up Boss for solo agents: Grow is $69/user/month ($58 billed yearly); calling is a paid add-on. Wise Agent for solo agents: $49/month (or $499/year) covers the full CRM. For teams, Follow Up Boss: Pro is $499/month for 10 users; extra users $49/month. Wise Agent: Up to 5 seats included; extra batches of 5 for $20/month. Wise Agent has the lower published starting price ($49/month · 14-day free trial) versus Follow Up Boss ($69/user/month · Free trial). Check plan limits and add-ons before deciding on price alone.
How we check prices
Prices were checked on each vendor's own pricing page and are dated. Rankings follow a published score: price value, features for agents, independent user feedback, terms and refund policy, and ease of sign-up or a free trial each get a 1–10 score, and the overall score is the plain average of the criteria we could score (for example 7.4/10). Hidden pricing or too few independent reviews show as Not enough info rather than a low score, and a tool needs at least 3 scored criteria to be ranked, with ties broken by starting price. Payment, affiliate links and sponsorships never change a score, ranking or verdict. If a vendor hides its pricing we say so rather than guess. Full method: agentaicompare.com/how-we-score/.
Frequently asked questions
Which is cheaper, Follow Up Boss or Wise Agent?
Wise Agent has the lower published starting price ($49/month · 14-day free trial) versus Follow Up Boss ($69/user/month · Free trial). Check plan limits and add-ons before deciding on price alone.
Does Follow Up Boss have a free plan or trial?
Not that we could verify. The pricing we track for Follow Up Boss (checked 2026-11-11) lists no free plan or trial; check the vendor directly.
Does Wise Agent have a free plan or trial?
Yes, according to its pricing page: CRM: $49/month (or $499/year; 14-day free trial).
Is Follow Up Boss or Wise Agent better for solo agents?
Our verdicts for solo agents: Follow Up Boss: Grow is $69/user/month ($58 billed yearly); calling is a paid add-on. Wise Agent: $49/month (or $499/year) covers the full CRM.
Which fits a team or brokerage?
For teams: Follow Up Boss: Pro is $499/month for 10 users; extra users $49/month. Wise Agent: Up to 5 seats included; extra batches of 5 for $20/month. For brokerages: Follow Up Boss: Platform is $1,000/month for 30 users; extra users $20/month. Wise Agent: Enterprise CRM option; extra logins $20/month.
Do they integrate with other tools?
Integrations we've verified in vendor or partner directories: Follow Up Boss: Zapier. Wise Agent: none verified yet.
How current are these prices?
Follow Up Boss was checked 2026-11-11 and Wise Agent 2026-11-11, on each vendor's pricing page. Prices change, so confirm before you buy.