Home › Tools › BoldTrail (formerly kvCORE) vs Wise Agent
BoldTrail (formerly kvCORE) vs Wise Agent
CRMPrices checked 2026-11-11 on vendor pricing pages. Rankings are never for sale.
BoldTrail (formerly kvCORE)Inside Real Estate platform: IDX sites, lead gen, CRM, back office.
Wise AgentAll-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages.Verified on vendor pricing pageBoldTrail (formerly kvCORE) and Wise Agent are both CRM tools for real estate agents. BoldTrail (formerly kvCORE): Inside Real Estate platform: IDX sites, lead gen, CRM, back office. Wise Agent: All-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages. Below: what each costs today, how they differ, and which fits solo agents, teams and brokerages.
Quick verdict
| BoldTrail (formerly kvCORE) | Wise Agent | |
|---|---|---|
| Solo Agents | No published price; it's usually provided through a brokerage, so check whether yours already pays for it. | $49/month (or $499/year) covers the full CRM. |
| Real Estate Teams | Teams get IDX sites, lead gen and CRM in one platform; pricing is contact-sales only. | Up to 5 seats included; extra batches of 5 for $20/month. |
| Brokerages | Brokerage-wide platform including back office; contact sales after the demo. | Enterprise CRM option; extra logins $20/month. |
On price: Wise Agent publishes its pricing (from $49/month · 14-day free trial); BoldTrail (formerly kvCORE) is quote-based (Contact sales (watch demo & get pricing)), so we can't say which is cheaper without a quote.
Key differences
| BoldTrail (formerly kvCORE) | Wise Agent | |
|---|---|---|
| Category | CRM | CRM |
| What it is | Inside Real Estate platform: IDX sites, lead gen, CRM, back office. | All-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages. |
| Starting price | Contact sales (watch demo & get pricing) | $49/month · 14-day free trial |
| Pricing model | Quote-based (contact sales) | Monthly subscription |
| Pricing status | Custom / contact sales | Verified on vendor pricing page |
| Free plan / trial | None listed in the pricing we track | CRM: $49/month (or $499/year; 14-day free trial) |
| Plans tracked | 1 | 2 |
| Verified integrations | None verified yet | None verified yet |
| Last checked | 2026-11-11 | 2026-11-11 |
Pricing breakdown
BoldTrail (formerly kvCORE) pricing
BoldTrail (formerly kvCORE) doesn't publish prices on its pricing page; pricing is quote-based. What the vendor states publicly is below.
BoldTrail (formerly kvCORE) plans & notes
| Plan | Price | Notes |
|---|---|---|
| All plans | Contact sales (watch demo & get pricing) |
Source: BoldTrail (formerly kvCORE) pricing page · checked 2026-11-11
Wise Agent pricing
Wise Agent publishes 2 price points we track, starting at $49/month · 14-day free trial.
Wise Agent plans & notes
| Plan | Price | Notes |
|---|---|---|
| CRM | $49/month | or $499/year; 14-day free trial |
| CRM + WiseSocial | $69/month | or $699/year |
Source: Wise Agent pricing page · checked 2026-11-11
Who each one is for
Fit by business type
BoldTrail (formerly kvCORE): who it fits
What you get: Inside Real Estate platform: IDX sites, lead gen, CRM, back office. Solo agents: No published price; it's usually provided through a brokerage, so check whether yours already pays for it. Teams: Teams get IDX sites, lead gen and CRM in one platform; pricing is contact-sales only. Brokerages: Brokerage-wide platform including back office; contact sales after the demo.
Wise Agent: who it fits
What you get: All-in-one real estate CRM with contact management, drip campaigns, transaction tasks and landing pages. Solo agents: $49/month (or $499/year) covers the full CRM. Teams: Up to 5 seats included; extra batches of 5 for $20/month. Brokerages: Enterprise CRM option; extra logins $20/month.
What to check before buying a CRM tool
What to look for
A real estate CRM stores your contacts and leads, routes new leads to the right agent, and automates follow-up by text, email and calls. Some are CRM-only and connect to any website or lead source; others bundle an IDX website and lead generation.
- Total cost: per-user fees, calling/dialer add-ons, setup fees and commitment terms.
- TCPA consent and opt-out handling for automated texts and calls.
- Whether you need an IDX website and lead generation bundled, or just the CRM.
- Integrations with your lead sources and website.
Our verdict
Verdict by business type
BoldTrail (formerly kvCORE) vs Wise Agent comes down to fit rather than a single winner. BoldTrail (formerly kvCORE) for solo agents: No published price; it's usually provided through a brokerage, so check whether yours already pays for it. Wise Agent for solo agents: $49/month (or $499/year) covers the full CRM. For teams, BoldTrail (formerly kvCORE): Teams get IDX sites, lead gen and CRM in one platform; pricing is contact-sales only. Wise Agent: Up to 5 seats included; extra batches of 5 for $20/month. Wise Agent publishes its pricing (from $49/month · 14-day free trial); BoldTrail (formerly kvCORE) is quote-based (Contact sales (watch demo & get pricing)), so we can't say which is cheaper without a quote.
How we check prices
Prices were checked on each vendor's own pricing page and are dated. Rankings follow a published score: price value, features for agents, independent user feedback, terms and refund policy, and ease of sign-up or a free trial each get a 1–10 score, and the overall score is the plain average of the criteria we could score (for example 7.4/10). Hidden pricing or too few independent reviews show as Not enough info rather than a low score, and a tool needs at least 3 scored criteria to be ranked, with ties broken by starting price. Payment, affiliate links and sponsorships never change a score, ranking or verdict. If a vendor hides its pricing we say so rather than guess. Full method: agentaicompare.com/how-we-score/.
Frequently asked questions
Which is cheaper, BoldTrail (formerly kvCORE) or Wise Agent?
Wise Agent publishes its pricing (from $49/month · 14-day free trial); BoldTrail (formerly kvCORE) is quote-based (Contact sales (watch demo & get pricing)), so we can't say which is cheaper without a quote.
Does BoldTrail (formerly kvCORE) have a free plan or trial?
Not that we could verify. The pricing we track for BoldTrail (formerly kvCORE) (checked 2026-11-11) lists no free plan or trial; check the vendor directly.
Does Wise Agent have a free plan or trial?
Yes, according to its pricing page: CRM: $49/month (or $499/year; 14-day free trial).
Is BoldTrail (formerly kvCORE) or Wise Agent better for solo agents?
Our verdicts for solo agents: BoldTrail (formerly kvCORE): No published price; it's usually provided through a brokerage, so check whether yours already pays for it. Wise Agent: $49/month (or $499/year) covers the full CRM.
Which fits a team or brokerage?
For teams: BoldTrail (formerly kvCORE): Teams get IDX sites, lead gen and CRM in one platform; pricing is contact-sales only. Wise Agent: Up to 5 seats included; extra batches of 5 for $20/month. For brokerages: BoldTrail (formerly kvCORE): Brokerage-wide platform including back office; contact sales after the demo. Wise Agent: Enterprise CRM option; extra logins $20/month.
How current are these prices?
BoldTrail (formerly kvCORE) was checked 2026-11-11 and Wise Agent 2026-11-11, on each vendor's pricing page. Prices change, so confirm before you buy.